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ASKING TO BUILD WHAT? - Recipe 3: Communicating the bad news in a way that is accepted (Part 1 & 2)
Product Rebels Course Catalog

ASKING TO BUILD WHAT? - Recipe 3: Communicating the bad news in a way that is accepted (Part 1 & 2)

Regular price $399.00

We hear it all the time... “My business leader [sub CEO, VP of whatever, GM, etc.] is asking me to build this thing that completely diverts us from our roadmap and is not solving a problem that we should be solving!  What do I do?” 

 We’ve been there.  We always hear about the “shiny objects” and are confronted with a decision we have to make.  Do I try and fit this in and how...or do I push back?  It can go either way frankly.  Sometimes the shiny object is just what you need to win.  Other times it comes at a huge opportunity cost that must be communicated effectively.  Our recipes here touch on different aspects of the problem.

Recipe 3: Communicating the bad news in a way that is accepted (Includes Part 1 & 2)

There are going to be times where you have to say no.  Make sure you have the justification and the relationship and influencing skills to have that "no" accepted throughout the organization. 

This recipe encompasses 3 set of videos:

Part 1: Foundations
  • Always present the customer need and what you've learned leading up to the proposed decision. 
    • Customer foundation Intro (15m)
    • Problem Statement Introduction (15m)
    • Problem Statement examples & Exercise (5m)
    • Crafting Problem Statement (11m)
    • Customer Persona Introduction (14m)
    • Customer Persona Picture Board Exercise (7m)
    • Customer Persona Breakdown (7m)
    • Customer Needs Introduction (22m)
    • Customer Needs Deep Dive (12m)
    • Customer Needs Prioritization (9m)
    • Customer Foundations wrap (5m)
Part 2: Process & Practice
      • Help your leaders understand how the decision ties back to the business strategy
        • Product Vision (14m)
        • Business Goals and Objectives (14m)
        • Product Strategy (15m)
        • Product Strategy Detailed Example (8m)
      • Learn how to drive decisions when no one reports to you
        • Introduction & Contracts (13m)
        • Negotiation skills for PM (9m)
        • Influencing others (6m)

      Total Time:  201 Minutes


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